Deciding that you are ready to make money using your own personal name can be a very bold yet profitable move for many. Let’s face it, if Paris Hilton, Kim Kardashian, Oprah, Jack Canfield, Anthony Robbins and Kellie Kuecha can make money being themselves, why can’t you? Having a strong conviction and commitment that your product or service is the best and therefore needed by all requires a strong inner belief that you are good enough. I say that because most entrepreneurs will never reach the point of profitability using their name simply because they lack the confidence that they are “good enough.” But assuming your have already examined those limiting beliefs and are ready to make money - serious money, here are some preliminary steps to consider as your foundation in learning How to Make Money Being YOU!
1. Purchase yourname.com. Hopefully you name is unique enough that it hasn’t already been taken but in the event it is, use the name you have branded for yourself. Some examples of associates of mine that have done this are Smart Broad, Chicken Lady and Promo Girl. While I think it is great to use a branded nickname, you will gain your best results when selling info related products in the future if you use own your personal name. Be sure to get the .com, .net and .org.
2. Link yourname.com to a blog. This is a very basic step for those just starting to brand their personal name. A blog enables you to express your opinions, personality and most of all, showcase your expertise. You will want to link yourname.com to your blog at either www.blogspot.com or www.wordpress.com.
3. Write, write and write! As a publisher of my own newsletters for over 10 years, I spent most of my career showcasing other successful women’s articles and talent because I believed that I wasn’t a good writer. I have since learned to embrace it and discard that belief and now I write often. Pick one day of the week for the remainder of the year specifically dedicated to writing for at least two hours. You can then use this content for your newsletter, your tele-classes and of course your blog. Down the road you can parlay your library of articles into an e-book, submit them to other websites, blogs and newsletters and of course use the content for a seminar or info product that will keep paying you passively without your continuous effort.
4. Sign with Authority! Now that you are writing, it is time to start signing with authority. This is a short blub about who you are and what your area of expertise is. Again – a bold move for most to claim themselves an expert but an important strategy in your long term success. If you don’t first believe it, you will never be it. First answer the question “what do I specialize in,” included should be your million dollar value (what unique value your are bringing to the world). This should be at the end of every article, newsletter blog or posting wherever your info is being used. You will also want to include it in your email signature line and better yet, video yourself pitching YOU and post it on YouTube and to your blog.
5. Showcase your Face! I know I shouldn’t have to spend time on this one but I do. All too often I see women who have got the determination to succeed and yet they are using a self generated portrait to introduce themselves to the world. Shame – shame! Most people will remember your face before they will remember your name and therefore your picture has to be a professional one illustrating your personality. This picture should be on the About Us page of your website, your blog, your Facebook and Twitter pages, your newsletter, and anywhere else material about you is displayed.
6. Logo YOU! OK this is probably the boldest move of all, especially for those just getting comfortable with the idea of showcasing themselves as a brand. I remember when I purchased my Kellie Kuecha logo several years back before I ever began writing, and at the time, I really wasn’t speaking much either. I took my logo to the printer and then printed business cards and a name badge. Talk about the power of attraction, soon thereafter, I began speaking more, picking up consulting clients, my MastHERmind program started taking off and I began laying the foundation for my book. Why? Because I spoke my success as an author, speaker and consultant right into my logo and therefore had an obligation to make it happen! It is amazing how the Universe will support us if we are just bold enough to step into our power. You can purchase your logo at www.logomagic.com
7. Become a Social-light! That’s right – Your face and personality showcased for the world to see in the Social Media Spotlight . You have heard me preach about it over and over but some still don’t get it because like me, you think that you don’t have the time to engage in Facebook and Twitter. You simply can not afford to waste another day NOT utilizing these vital tools for your business. Obama waged a massive social media campaign using these very tools and ultimately won the election. Personally, I have seen my company go from a small Florida business into an International brand in a short few months all from introducing myself to the online world and being clear about my expertise and unique million dollar value. If you are new to the social media world, you can find info on my Beginners class below to learn how to get started on Facebook. If you have less than 1,000 friends, you are a Beginner. If you are a seasoned user, you will want to take my Facebook Advanced class to learn how I have grown my list to close to 3,000 new friends and potential clients in less than 4 months and better yet, have made over $10,000 doing it!
These are just a few of the preliminary steps in helping you to get ready to earn the big bucks that you deserve. Stay tuned for our upcoming jam packed workshop on How to Make Money Being YOU!
About Kellie KuechaKellie Kuecha is a marketing and branding expert specializing in women’s success. She is the CEO and Founder of Women that Win and Women's Wellness Society and the creator of the enormously successful MastHERmind Course. Her journey into entrepreneurship began at the ripe age of 12 and she has been building businesses ever since. She has defied all the odds both in life and in business and has mastered the ability to turn adversities into advantages. She travels the world sharing her message and inspiring women to win in all areas of life! She is the mother of two young girls Kayla and Karina and has two bonus children, Brandon and Jason who are all under the age of 10. All four children have their own businesses and are learning great lessons about the value of money, hard work and persistence.
For updates on Kellie's classes and events for women, visit the events calendar on www.womenthatwin.com or to find her on Facebook search Kellie Kuecha and while you are there be sure to join the Women that Win Group.
