As I peel away the surface and go deeply into the core of my own life and the many lives of the students who I am fortunate to work with , I come to you today with a message I feel is very much needed right now. SHOUT OUT to all the women out there - this is not a time for us to shrink into weakness and obscurity, of course that is the easy thing to do if we submit to the negativity surrounding us, however, this is a time where true grace and resilience will resound. Your absence has very much been noticed. I speak this to myself and to all of you. There has been a cloud of darkness surrounding so many this season, where most find it difficult enough to rise from bed each morning let alone work on their businesses.
I wanted to share that I know where you are – I have had days like that too. It’s time we collectively move past the fear of authenticity and work harder than every to cross the bridge together. We are women who innately need each other and part of stepping up is stepping out into the unknown. Entrepreneurship and the pathways of womanhood are often lonely roads but that doesn’t mean we have to go at it alone. If we are struggling personally, we will most certainly struggle professionally (and visa versa), so let’s get it all out on the table.
I am and will always be committed to helping women personally and professionally and therefore continue to put a lot of thought into the best ways that I can serve you now and in the future. By serving you, I refresh and renew my own soul. My request is that you come as you are. Soon you will learn more about the “Come as YOU are Campaign” officially launching through the Women’s Wellness Society, but in the meantime, I have two requests: First – is that you stay plugged into a weekly gathering of women. If one does not exist in your area, start one. I will help. Two – email me with your most pressing business challenge. I will stay up late at night until I have answered all of your emails and if I don’t have the answer, I will find it. By joining hands and taking small steps, we can move mountains.
I have come to realize that our lives are measured by how much we give rather than how much we get and I hope you have come to know the same. Although this letter may not apply to you, I trust that you know someone it does and therefore, I will be the first to lead the way. From my heart to yours, cheers sister!
With much love and gratitude,
Founder
Women that Win
Women’s Wellness Society
kellie@womenthatwin.com
Tuesday, July 28, 2009
Tips for Creating the Perfect Business Pitch
By Kellie Kuecha
The numbers vary but I am sure you have heard at some point in your career that you only get a few seconds to make a good first impression. Because our society reacts so instantly and without much forgiveness, getting the attention of our potential clients needs to be quick and effective. Here are some of my thoughts on creating a perfect pitch.
1. Always remember that your pitch is so not about YOU and all about THEM. I am sure you have given pitches in the past where the prospect’s eyes glaze over and you get the standard reply “ohhh, nice…(with a half cocked smile), can I have your business card?” I am sure you have done it and I am sure it’s been done to20you. Bottom line; the first sentence must immediately engage their thoughts around something that is familiar to them. Here is an example of what not to do, “Hi, my name is Kellie Kuecha, I own a few companies for women, one is called Women’s Wellness Society and the other is called Women that Win.” By giving this kind of pitch I am saying first that it’s all about me and the second problem is, I have not engaged them. Here is a better way of saying the same thing, “Hi Lisa, I love your pin, what kind of work do you do?” That type of questions always comes back to you where you then have the chance to leave your indelible mark forever in your potential clients mind, so when Lisa gets around to asking what I do, here is my response, “Do you ever feel like you are so talented but not sure how to execute that talent in the most profitable way, or better yet, do you ever feel like you love what you do but you have just lost that spark and would really love to get it back?” pause, “well that’s where I come in, within 30 minutes of looking over your business model, I can help identify several key profit centers for you that can immediately infuse new revenue streams into your business. The process begins with a quick analysis and from there you have a multitude of options available to you, and the best part is, my programs offer quick and effective cash generating solutions that work with almost any business model. Does that sound like something that might interest you?” It takes me less than 30 seconds to deliver that pitch/commercial and the entire time I am keeping the other party engaged. In the end, I am getting permission to move to the next step which is the beginning of the sales process. This is quite a different approach than those of us who simply deliver the standard, “I am a personal trainer, Realtor or financial planner.” Which leads me to the next point…
2. When people ask what you do, they are not asking what your company does, instead they are interested in what YOU do within your company. Oftentimes the above conversation leads to the question, 8 0what exactly do you do?” Never begin the response with,” I own a…”, or “I work at…”, or “my company does…” but rather “I am responsible for…”, “I offer solutions…” Here is what I frequently say, “I help my clients center their companies around themselves and their story and by doing that, they become more relatable and profitable. I do this through my Profit from Being YOU system which helps my clients build their unique brand essence and ultimately launch their first product on the web.” I would love to have your card so I can send you my 10 tips on How to Profit from Being YOU.
3. Always close with a call to action. You can do this a number of ways, the first is by putting the call to action on the back of your business cards. This option is great20for the shy networker. The next way is to end your pitch with a call to action as I did in the example above however, you will want to be sure to have this memorized so that it flows smoothly off your tongue. Lastly, your website needs to reflect the same call to action. The days are gone where your potential clients will opt in to your list for a newsletter. Your call to action on your site should always include a free gift that can be downloaded on the spot.
I hope this article sheds some light on the correct way to pitch your commercial. Remember, people don’t like to be sold but they love to buy so staging your product or service the correct way will make a monumental difference in the outcome. Stay tuned in the coming weeks for the unveiling of my own brand makeover and personal website that is guaranteed to offer everything that a growing entrepreneur needs to stand out at any level! For a sample of my work please visit www.profitfrombeingyou.com
Love and Success,
Kellie Kuecha - Founder
www.womenthatwin.com
www.womenswellnesssociety.com
The numbers vary but I am sure you have heard at some point in your career that you only get a few seconds to make a good first impression. Because our society reacts so instantly and without much forgiveness, getting the attention of our potential clients needs to be quick and effective. Here are some of my thoughts on creating a perfect pitch.
1. Always remember that your pitch is so not about YOU and all about THEM. I am sure you have given pitches in the past where the prospect’s eyes glaze over and you get the standard reply “ohhh, nice…(with a half cocked smile), can I have your business card?” I am sure you have done it and I am sure it’s been done to20you. Bottom line; the first sentence must immediately engage their thoughts around something that is familiar to them. Here is an example of what not to do, “Hi, my name is Kellie Kuecha, I own a few companies for women, one is called Women’s Wellness Society and the other is called Women that Win.” By giving this kind of pitch I am saying first that it’s all about me and the second problem is, I have not engaged them. Here is a better way of saying the same thing, “Hi Lisa, I love your pin, what kind of work do you do?” That type of questions always comes back to you where you then have the chance to leave your indelible mark forever in your potential clients mind, so when Lisa gets around to asking what I do, here is my response, “Do you ever feel like you are so talented but not sure how to execute that talent in the most profitable way, or better yet, do you ever feel like you love what you do but you have just lost that spark and would really love to get it back?” pause, “well that’s where I come in, within 30 minutes of looking over your business model, I can help identify several key profit centers for you that can immediately infuse new revenue streams into your business. The process begins with a quick analysis and from there you have a multitude of options available to you, and the best part is, my programs offer quick and effective cash generating solutions that work with almost any business model. Does that sound like something that might interest you?” It takes me less than 30 seconds to deliver that pitch/commercial and the entire time I am keeping the other party engaged. In the end, I am getting permission to move to the next step which is the beginning of the sales process. This is quite a different approach than those of us who simply deliver the standard, “I am a personal trainer, Realtor or financial planner.” Which leads me to the next point…
2. When people ask what you do, they are not asking what your company does, instead they are interested in what YOU do within your company. Oftentimes the above conversation leads to the question, 8 0what exactly do you do?” Never begin the response with,” I own a…”, or “I work at…”, or “my company does…” but rather “I am responsible for…”, “I offer solutions…” Here is what I frequently say, “I help my clients center their companies around themselves and their story and by doing that, they become more relatable and profitable. I do this through my Profit from Being YOU system which helps my clients build their unique brand essence and ultimately launch their first product on the web.” I would love to have your card so I can send you my 10 tips on How to Profit from Being YOU.
3. Always close with a call to action. You can do this a number of ways, the first is by putting the call to action on the back of your business cards. This option is great20for the shy networker. The next way is to end your pitch with a call to action as I did in the example above however, you will want to be sure to have this memorized so that it flows smoothly off your tongue. Lastly, your website needs to reflect the same call to action. The days are gone where your potential clients will opt in to your list for a newsletter. Your call to action on your site should always include a free gift that can be downloaded on the spot.
I hope this article sheds some light on the correct way to pitch your commercial. Remember, people don’t like to be sold but they love to buy so staging your product or service the correct way will make a monumental difference in the outcome. Stay tuned in the coming weeks for the unveiling of my own brand makeover and personal website that is guaranteed to offer everything that a growing entrepreneur needs to stand out at any level! For a sample of my work please visit www.profitfrombeingyou.com
Love and Success,
Kellie Kuecha - Founder
www.womenthatwin.com
www.womenswellnesssociety.com
Thursday, July 23, 2009
3 Quick Ways to Leverage Sponsors to Grow Your Business
The sky is the limit when it comes to ways that you can leverage your business. I love the idea of leverage and with most everything I do, I find a way to leverage one thing for another. While I am clear that most don’t fully understand leverage, I am quite certain that you will after reading this.
Think of the term If…then… In other words, the full sentence might look like this, "If I can help you bring a high quality group of business leaders from our community into your establishment, would you be willing to sponsor some events for me?" Now take a very high end Boca Raton restaurant, who after doing a little research, I find out would like a younger, business clientele. I know based on my demographics, my clients are their ideal demographic also. Basically I am making a bold statement that I can fill a marketing need that they have simply by trading exposure or access to my clientele for their sponsorship of my event. Keep in mind that very seldom is money is changing hands. Certainly that restaurant can spend their marketing budget on print ads however that would not be an effective use of their dollars as it is next to impossible to track the return on investment with a print ad.
That is where I (and you) come in. In today’s market, it is more important than ever to find ways to fund your business without using your own money. The same goes for your clients and your potential partners or sponsors. By getting clear about the demographic you serve and the needs of the market - you can structure win-win joint ventures with other businesses that are looking to gain access to your demographic and everyone wins! There are hundreds of ways to accomplish this but here are a few to start:
1. Survey your list to find out some more specific details about your customer demographics and buying trends. You can use www.surveymonkey.com to begin the process. Ask for info like, age, years in business and annual revenue. In my case using the example above, I may ask how often my clients do their business meetings in a restaurant, how much do they typically spend on food and drinks for a business meeting and do they typically do lunches or after hours, etc.
2. Get clear on the deliverables that you can offer on your end to create a win-win. In other words, what value does your company bring to the table in terms of services or exposure? Do you have a large list that you can give them access to through advertising, do you have monthly gatherings that you can move to their place or perhaps can you offer your services in exchange for theirs? Often times, sponsorship is as simple as putting someone’s logo somewhere on your material or website and often times can result in new revenue for you. But remember, money does not have to change hands for this to work.
3. Use proposals in helping to secure your potential deal. On the top of your proposal you will state something like – Women that Win will provide the following: Then you will list one by one the deliverables you are offering and their value. Next you will list what you are looking for in return. Such as, Women that Win would like the following: Here you will list all of the things you are looking for in return (you may or may not choose to list values.) Once both parties agree, have your contract ready for them to sign.
In every business conversation you have, you should carefully plan in advance how you might create a win-win deal without money changing hands. I have spent most of my business career doing this and have never had to go into de.bt, use credit cards and best of all, not go out of pocket for most of the resources I have needed to grow my companies. There are hundreds of ways to create these kind of deals but you first have to start with the mindset of how you can serve that person or business in a way that will help them to grow.
If you like what you read today, you will want to consider taking my How to Acquire Sponsors and Leverage Your Business C.ash and D.ebt FRE.E class coming up next month where I will give you loads of ideas and how you can apply this to your own business as well as all of the scripts, proposals and contracts you will need to create your own fabulous deals! Stay tuned for dates and times.
You may use this article in your e-zine, blog or newsletter providing you copy and paste the author's information in full located at the bottom of this e-zine. http://www.mynewsletterbuilder.com/tools/view_newsletter.php?newsletter_id=1409957411
Think of the term If…then… In other words, the full sentence might look like this, "If I can help you bring a high quality group of business leaders from our community into your establishment, would you be willing to sponsor some events for me?" Now take a very high end Boca Raton restaurant, who after doing a little research, I find out would like a younger, business clientele. I know based on my demographics, my clients are their ideal demographic also. Basically I am making a bold statement that I can fill a marketing need that they have simply by trading exposure or access to my clientele for their sponsorship of my event. Keep in mind that very seldom is money is changing hands. Certainly that restaurant can spend their marketing budget on print ads however that would not be an effective use of their dollars as it is next to impossible to track the return on investment with a print ad.
That is where I (and you) come in. In today’s market, it is more important than ever to find ways to fund your business without using your own money. The same goes for your clients and your potential partners or sponsors. By getting clear about the demographic you serve and the needs of the market - you can structure win-win joint ventures with other businesses that are looking to gain access to your demographic and everyone wins! There are hundreds of ways to accomplish this but here are a few to start:
1. Survey your list to find out some more specific details about your customer demographics and buying trends. You can use www.surveymonkey.com to begin the process. Ask for info like, age, years in business and annual revenue. In my case using the example above, I may ask how often my clients do their business meetings in a restaurant, how much do they typically spend on food and drinks for a business meeting and do they typically do lunches or after hours, etc.
2. Get clear on the deliverables that you can offer on your end to create a win-win. In other words, what value does your company bring to the table in terms of services or exposure? Do you have a large list that you can give them access to through advertising, do you have monthly gatherings that you can move to their place or perhaps can you offer your services in exchange for theirs? Often times, sponsorship is as simple as putting someone’s logo somewhere on your material or website and often times can result in new revenue for you. But remember, money does not have to change hands for this to work.
3. Use proposals in helping to secure your potential deal. On the top of your proposal you will state something like – Women that Win will provide the following: Then you will list one by one the deliverables you are offering and their value. Next you will list what you are looking for in return. Such as, Women that Win would like the following: Here you will list all of the things you are looking for in return (you may or may not choose to list values.) Once both parties agree, have your contract ready for them to sign.
In every business conversation you have, you should carefully plan in advance how you might create a win-win deal without money changing hands. I have spent most of my business career doing this and have never had to go into de.bt, use credit cards and best of all, not go out of pocket for most of the resources I have needed to grow my companies. There are hundreds of ways to create these kind of deals but you first have to start with the mindset of how you can serve that person or business in a way that will help them to grow.
If you like what you read today, you will want to consider taking my How to Acquire Sponsors and Leverage Your Business C.ash and D.ebt FRE.E class coming up next month where I will give you loads of ideas and how you can apply this to your own business as well as all of the scripts, proposals and contracts you will need to create your own fabulous deals! Stay tuned for dates and times.
You may use this article in your e-zine, blog or newsletter providing you copy and paste the author's information in full located at the bottom of this e-zine. http://www.mynewsletterbuilder.com/tools/view_newsletter.php?newsletter_id=1409957411
Monday, May 25, 2009
3 Simple Steps on How to Profit from Being YOU
3 Simple Steps on How to Profit from Being YOU
By Kellie Kuecha
For many years I taught my students and clients not to use their name as part of their business name because the main reason we are in business (according to Michael Gerber author of the E-myth) is to sell our business. It was always believed that if you used your name, your business would not be saleable. Many of the experts taught this as well, however with the changing times and current marketing and branding trends, we now know that people want to do business with YOU, not your company. THERE IS NO COMPETITION WHEN YOU ARE THE COMPANY. Why – because you are one of a kind! Below are some simple things to remember in positioning and packaging your brand. You will need to attend or get the recorded version of my How to Profit from Being YOU event on May 30th to learn how to carefully assemble and monetize your brand.
1. You Have 30 Seconds – That’s right. When out at a networking event, party, charity drive etc, we are often asked the question “What do you do?” What people are really asking is not what your company does or what kind of company you own, but what function do YOU hold within the company. So not, “I own a company called Women that Win”, but “I am expert marketer and brander who can help you position your company in a way that makes you stand out, profit more and worry less.” Most will ask, “What do you mean worry less?” I will then say, “My techniques will enable you to get hundreds more clients to your website and engage them right away so that you can sell them your product or service without ever seeing them.” My question back to them is, “Does your website currently make you money?” Most will say no.
2. Learn to Use Your Mouth – So often I find that my students and clients are using fancy brochures, booklets and other marketing collateral that almost never gets looked at. I have the fancy brochure also but I do NOT use it to hand out at events to tell the story of what I do. I am much further along in the marketing process with a prospect before I ever consider pulling out a brochure and most times it is to make a close. Start putting some time into making your mouth the brochure. Get rid of the collateral and script out your approaches and possible objections in advance. Know your 30 second commercial inside and out. I highly recommend getting some training from a speaking coach on how to make the most of the 30 seconds you have to make your big impression.
3. Give a Gift - Put a free gift on the back of your card that requires your prospect to take the next step with you. I have an online recorded copy of my Building the Brand Called YOU speech and depending on the prospect, I may use that particular gift to begin the sales process. See, I always assume that whomever I am speaking with will ultimately buy from me so why not begin the sales process the moment you first meet someone. Of course there is a systematized way of doing this but this is how it begins. Don’t waste that important real estate on the back of your card - engage your new client immediately. Ask them to email you to let you know how they liked the gift. This will surely help them remember YOU much better than your company and better yet, it begins to help you build trust by showcasing your expertise. I will then have their card put into my Building the Brand Called YOU auto-responder list that will automatically follow up with them in a week asking them how they liked the recording. They are now engaged with me and my system will automatically move them through the process of learning about my other products and services.
Again, there is a systemized way of engaging, selling, closing and standing out. Get your ticket now for my How to Profit from Being YOU event on May 30th – see you there!
You may use this article in your e-zine, blog or newsletter providing you copy and paste the author's information in full located at the bottom of this e-zine.
Monday, April 27, 2009
How to Profit from Being YOU Live Event on May 30th!
How to Profit From Being YOU!
Have you ever wished you could LEVERAGE yourself, your knowledge and your name to generate more PASSIVE income? Well you can. For the first time ever, online marketing and branding expert Kellie Kuecha will share her proven methods that are guaranteed to position your personal brand globally, boost your profits and explode your list NOW!
In this four hour exclusive workshop you will learn:
• The correct and most effective way to position YOURSELF on the web
• How to turn your website it to a CASH MACHINE
• How to set up automatic email marketing campaigns that convert your clients into customers
• Ways to use FREE and paid TELESEMINARS to get thousands of subscribers now
• How to get hundreds and thousands of your ideal clients to your site using simple and free techniques
• And loads of joint venture strategies that will increase your bottom line now
Stop marketing one-to-one, and START marketing to hundreds, thousands, or hundreds of thousands of people who are your ideal clients and customers all while branding your own name!
Tuesday, April 21, 2009
How to make money being YOU
Deciding that you are ready to make money using your own personal name can be a very bold yet profitable move for many. Let’s face it, if Paris Hilton, Kim Kardashian, Oprah, Jack Canfield, Anthony Robbins and Kellie Kuecha can make money being themselves, why can’t you? Having a strong conviction and commitment that your product or service is the best and therefore needed by all requires a strong inner belief that you are good enough. I say that because most entrepreneurs will never reach the point of profitability using their name simply because they lack the confidence that they are “good enough.” But assuming your have already examined those limiting beliefs and are ready to make money - serious money, here are some preliminary steps to consider as your foundation in learning How to Make Money Being YOU!
1. Purchase yourname.com. Hopefully you name is unique enough that it hasn’t already been taken but in the event it is, use the name you have branded for yourself. Some examples of associates of mine that have done this are Smart Broad, Chicken Lady and Promo Girl. While I think it is great to use a branded nickname, you will gain your best results when selling info related products in the future if you use own your personal name. Be sure to get the .com, .net and .org.
2. Link yourname.com to a blog. This is a very basic step for those just starting to brand their personal name. A blog enables you to express your opinions, personality and most of all, showcase your expertise. You will want to link yourname.com to your blog at either www.blogspot.com or www.wordpress.com.
3. Write, write and write! As a publisher of my own newsletters for over 10 years, I spent most of my career showcasing other successful women’s articles and talent because I believed that I wasn’t a good writer. I have since learned to embrace it and discard that belief and now I write often. Pick one day of the week for the remainder of the year specifically dedicated to writing for at least two hours. You can then use this content for your newsletter, your tele-classes and of course your blog. Down the road you can parlay your library of articles into an e-book, submit them to other websites, blogs and newsletters and of course use the content for a seminar or info product that will keep paying you passively without your continuous effort.
4. Sign with Authority! Now that you are writing, it is time to start signing with authority. This is a short blub about who you are and what your area of expertise is. Again – a bold move for most to claim themselves an expert but an important strategy in your long term success. If you don’t first believe it, you will never be it. First answer the question “what do I specialize in,” included should be your million dollar value (what unique value your are bringing to the world). This should be at the end of every article, newsletter blog or posting wherever your info is being used. You will also want to include it in your email signature line and better yet, video yourself pitching YOU and post it on YouTube and to your blog.
5. Showcase your Face! I know I shouldn’t have to spend time on this one but I do. All too often I see women who have got the determination to succeed and yet they are using a self generated portrait to introduce themselves to the world. Shame – shame! Most people will remember your face before they will remember your name and therefore your picture has to be a professional one illustrating your personality. This picture should be on the About Us page of your website, your blog, your Facebook and Twitter pages, your newsletter, and anywhere else material about you is displayed.
6. Logo YOU! OK this is probably the boldest move of all, especially for those just getting comfortable with the idea of showcasing themselves as a brand. I remember when I purchased my Kellie Kuecha logo several years back before I ever began writing, and at the time, I really wasn’t speaking much either. I took my logo to the printer and then printed business cards and a name badge. Talk about the power of attraction, soon thereafter, I began speaking more, picking up consulting clients, my MastHERmind program started taking off and I began laying the foundation for my book. Why? Because I spoke my success as an author, speaker and consultant right into my logo and therefore had an obligation to make it happen! It is amazing how the Universe will support us if we are just bold enough to step into our power. You can purchase your logo at www.logomagic.com
7. Become a Social-light! That’s right – Your face and personality showcased for the world to see in the Social Media Spotlight . You have heard me preach about it over and over but some still don’t get it because like me, you think that you don’t have the time to engage in Facebook and Twitter. You simply can not afford to waste another day NOT utilizing these vital tools for your business. Obama waged a massive social media campaign using these very tools and ultimately won the election. Personally, I have seen my company go from a small Florida business into an International brand in a short few months all from introducing myself to the online world and being clear about my expertise and unique million dollar value. If you are new to the social media world, you can find info on my Beginners class below to learn how to get started on Facebook. If you have less than 1,000 friends, you are a Beginner. If you are a seasoned user, you will want to take my Facebook Advanced class to learn how I have grown my list to close to 3,000 new friends and potential clients in less than 4 months and better yet, have made over $10,000 doing it!
These are just a few of the preliminary steps in helping you to get ready to earn the big bucks that you deserve. Stay tuned for our upcoming jam packed workshop on How to Make Money Being YOU!
About Kellie Kuecha
Kellie Kuecha is a marketing and branding expert specializing in women’s success. She is the CEO and Founder of Women that Win and Women's Wellness Society and the creator of the enormously successful MastHERmind Course. Her journey into entrepreneurship began at the ripe age of 12 and she has been building businesses ever since. She has defied all the odds both in life and in business and has mastered the ability to turn adversities into advantages. She travels the world sharing her message and inspiring women to win in all areas of life! She is the mother of two young girls Kayla and Karina and has two bonus children, Brandon and Jason who are all under the age of 10. All four children have their own businesses and are learning great lessons about the value of money, hard work and persistence.
For updates on Kellie's classes and events for women, visit the events calendar on www.womenthatwin.com or to find her on Facebook search Kellie Kuecha and while you are there be sure to join the Women that Win Group.
Wednesday, March 18, 2009
3+ Marketing Musts for Business in the 21st Century
1. Get on Facebook and work it – Social networking is an essential component to establishing an unforgettable personal brand and if you are not on it, time to peel off the cocoon and get with the times. After you get done adding all of your family and high school friends, build the remainder of your friends list with quality people who fit into your demographic and target market. I have only been on Facebook since December and launched my first $10.00 tele-class to my Facebook friends this past month and had over 200 men and women from around the world on the call. Wait – men aren’t in my target market?! Exactly, part of reinventing myself was finding ways to value to men and women through Facebook, while still keeping true to my brand. You do the math, how would you like to add an extra 2-3 thousand to your bottom line right now?
2. Create a series of Fr.ee and lower priced products that get people in the door – We called the fr.ee products “funnel products’. A funnel product is a fr.ee tele-class, e-zine, down-loadable MP3 or report on something that showcases your expertise. Once people see value in your in knowledge, they will come back to learn more. Here is the best way to invent new services and my MastHERmind students have gotten great results with this exercise. Make a list of five new products that you could teach online, speak live or write about. Here are some ideas of how I implemented this into my business:
1. Fr.ee Downloadable Report – 5 Income Generating Tools that You can Implement Today
2. $10.00 Tele-class – How to use Facebook to Explode Your Business, Building the Brand Called YOU, and many more.
3. $20.00 Monthy Live and Tele-class Meetup – I do a monthly event for entrepreneurs in different parts of Florida in which we have no less than 70-90 people each month. I am now broadcasting these events via tele-class and recording them which has instantly created new income streams.
4. $50.00 Half Day Seminars and Bootcamps – Rather than the normal full day events I have done for many years, I am cutting these events in half as I can offer a better price and in addition, by survey, women don’t want to leave their desk for a full day for fear the might miss potential business.
5. $99.00 Half Hour Consultations – I typically charge $200.00 per hour and am now making my services available for less time and less money.
3. Learn to Leverage Your Business Without Spending C.ash! – Join venturing and affiliate marketing or extremely powerful ways to build your business in the 21st Century. What is holding you back from partnering with other successful business owners? Not only will join venturing create new c.ash streams, it will increase your exposure tenfold!
Just like many of you, my courses are a tremendous value but require trust and referrals to keep them going. I set the bar high in my pricing to be sure to attract the right students however, I continuously find new ways to gain trust and add value before asking them to make the larger purchase. Re-invent yourself this month but implementing these tips and always remember to add value. Your clients want what you are offering and it is your job to show them in an easy non-threatening way why THEY should do business with YOU! Check out the list of our upcoming classes by visiting our calendar at www.womenthatwin.com!
2. Create a series of Fr.ee and lower priced products that get people in the door – We called the fr.ee products “funnel products’. A funnel product is a fr.ee tele-class, e-zine, down-loadable MP3 or report on something that showcases your expertise. Once people see value in your in knowledge, they will come back to learn more. Here is the best way to invent new services and my MastHERmind students have gotten great results with this exercise. Make a list of five new products that you could teach online, speak live or write about. Here are some ideas of how I implemented this into my business:
1. Fr.ee Downloadable Report – 5 Income Generating Tools that You can Implement Today
2. $10.00 Tele-class – How to use Facebook to Explode Your Business, Building the Brand Called YOU, and many more.
3. $20.00 Monthy Live and Tele-class Meetup – I do a monthly event for entrepreneurs in different parts of Florida in which we have no less than 70-90 people each month. I am now broadcasting these events via tele-class and recording them which has instantly created new income streams.
4. $50.00 Half Day Seminars and Bootcamps – Rather than the normal full day events I have done for many years, I am cutting these events in half as I can offer a better price and in addition, by survey, women don’t want to leave their desk for a full day for fear the might miss potential business.
5. $99.00 Half Hour Consultations – I typically charge $200.00 per hour and am now making my services available for less time and less money.
3. Learn to Leverage Your Business Without Spending C.ash! – Join venturing and affiliate marketing or extremely powerful ways to build your business in the 21st Century. What is holding you back from partnering with other successful business owners? Not only will join venturing create new c.ash streams, it will increase your exposure tenfold!
Just like many of you, my courses are a tremendous value but require trust and referrals to keep them going. I set the bar high in my pricing to be sure to attract the right students however, I continuously find new ways to gain trust and add value before asking them to make the larger purchase. Re-invent yourself this month but implementing these tips and always remember to add value. Your clients want what you are offering and it is your job to show them in an easy non-threatening way why THEY should do business with YOU! Check out the list of our upcoming classes by visiting our calendar at www.womenthatwin.com!
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